Katy Perry is known for her cotton candy hair colors; sparkly, suggestive outfits; and wide-eyed dance moves.
But in her newly released holiday ad campaign for H&M, "Happy & Merry," (get it, H&M) Perry proves the envelope can be pushed even further -- and can possibly be stuffed with sparkles.
In the video, Perry appears in several equally odd roles, from that of a flying, bodacious fairy who flutters over twerking teddy bears to a toy soldier.
She also uses the dizzyingly festive, borderline creepy and undoubtedly bizarre ad performance to debut her new holiday song, "Every Day Is a Holiday."
The singer is expected to release the full version of the song "shortly," according to Twitter.
Experience it for yourself: