Jules E. Mastbaum Area Vocational Technical School is teaming up with a group of entrepreneurs to boost enrollment, NBC10 Philadelphia reports.
Working with the Industry Partners Program, which aids public schools in recruiting new students, Mastbaum had its students create a website that markets the school to other potential students.
The idea was suggested by Bob Moul, an entrepreneur with the program and CEO of the Philly-based company, Artisan, which develops mobile application software. Moul told NBC10 that the website should have a snowball effect:
"I think if we get the momentum going, the pride going, that starts to spread in community and good things can happen."
In Pennsylvania, NBC10 notes, school funding is tied to enrollment. During the 2013-2014 school year, Mastbaum enrolled 753 students. That was a jump from 2012-2013, when the school enrolled 680 students.
Read the full NBC10 Philadelphia article here.