July 23, 2015
A Philly nonprofit won a $250,000 grant to attempt to get black men to vote by targeting barbershops.
The city’s Youth Outreach Adolescent Community Awareness Program submitted a video entry for the Knight News Challenge on Elections - supported by the Democracy Fund, the William and Flora Hewlett Foundation and the Rita Allen Foundation – explaining its plan to share nonpartisan information and host discussions about civic engagement on voting in barbershops, which are often frequented by black men, according to a Knight Foundation news release.
The Philly organization was one of 22 winners throughout the country and the only one in the city. The focus of the challenge was voter engagement.