January 21, 2017
For the first time in what feels like ages, the Philadelphia 76ers are the talk of the town in a positive light. After stringing together an impressive 10-game stretch and showcasing what's in store for the better part of The Process, that alone stands as reason enough to celebrate.
Of course, as only a fanbase that has grown delirious from several seasons of professional losing could do, the Sixers faithful have come up with a truly weird way to praise the team's reemergence. They're hoisting cats in the air after every win and slapping on a #RaisetheCats hashtag.
Why is this happening, the uninitiated might wonder? Well, it has nothing remotely to do with basketball, but Twitter user @GipperGrove launched the hashtag as a way to engage rookie Ben Simmons, who remains sidelined with a foot injury and has otherwise shown up in Instagram and Twitter pictures with several of his feline friends.
@BenSimmons25 this pic of yours pic.twitter.com/nt6hMRBTDK
— Ryan Cohen (@RCohen44) January 21, 2017
The more the 76ers win, the more fans lift up their cats in victory#RaiseTheCat https://t.co/ZIa7faJRus pic.twitter.com/yQNbjHy22c
— SB Nation (@SBNation) January 21, 2017
With Sixers victories now piling up, social media feeds have been littered with fans posting pictures of their cats held skyward.
This @Sixers team is pawsitively exciting. What a W #RaiseTheCat @JoelEmbiid pic.twitter.com/VkS6B2SIxi
— Keith (@phillyindiefan) January 19, 2017
@GipperGrove Raise the cat, everybody, for Philadelphia, Seventy-Sixers #RaiseTheCat pic.twitter.com/sznLGXrCGc
— Dan McQuade (@dhm) January 19, 2017
#RaiseTheCat she hates when I pick her up and I don’t wanna get scratched so heres her on a couch arm pic.twitter.com/2cPInkpi9H
— Fredshirt Reshman (@OhWowHmm) January 19, 2017
Sharing the #RaiseTheCat love with local pals @Sixers + animal champs @phillypaws @MorrisAnimal @WomensHumane @MainLineRescue. Rescue. Adopt pic.twitter.com/5MvuAaFQpL
— Petplan Insurance (@Petplan) January 21, 2017
West Coast #RaiseTheCat pic.twitter.com/o2Up36c999
— John Gonzalez (@_JohnGonz) January 21, 2017
#RaiseTheCat pic.twitter.com/fgblqxhGGE
— Kevin Kirchoff (@NutsytheDog) January 21, 2017
Great win by @APlayersProgram! #BearDown #GoCats #RAISETHECAT (cc @GipperGrove) pic.twitter.com/Qf8GvxSf5p
— Lou Brock Shakur (@Advantage_CT) January 21, 2017
Getting fired up for tonight @Sixers #RaiseTheCat pic.twitter.com/alSsO7neF0
— Matt (@MatthewCP93) January 21, 2017
Eventually, Simmons caught wind of what was going on and began to wonder how it all started.
Someone tell me how raise the cat started
— Ben Simmons (@BenSimmons25) January 21, 2017
Answers from fans quickly poured into the top draft pick's Twitter replies and Simmons — as had been the goal all along — obliged popular demand with a perfect #RaisetheCats photo.
#RaiseThecat pic.twitter.com/428xMu9bLp
— Ben Simmons (@BenSimmons25) January 21, 2017
Naturally, ESPN picked up the story and a ran a segment on what Philadelphians are doing to support their team.
#RaiseTheCat on SPORTSCENTER pic.twitter.com/E9m3tEoyFY
— dennis 🙌😺 (@GipperGrove) January 21, 2017
Long story short, get used to seeing cats on Sixers Twitter.
@BenSimmons25 pic.twitter.com/vUTr1fuQ01
— Digi (@RDIGI36) January 21, 2017